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Define: Uncover Your Potential

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Process Definition

Clarify your processes to streamline your operations.

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Strategic Planning

Explore our strategic planning services and set the stage for success.

The Define Phase

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Measure: Gauge Your Success

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Performance Metrics

Identify your KPIs & OKRs and measure what matters.

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Analysis Tools

Analyze for impact. Check out our advanced analysis tools.

The Measure Phase

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Analyze: Dive Deeper into Data

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Problem Analysis

Get to the root with thorough problem-analysis techniques.

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Data Interpretation

Make data meaningful and turn data into actionable insights.

The Analyze Phase

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Improve: Elevate Your Operations

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Improvement Strategies

Witness effective change with our improvement strategies.

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Change Management

Manage your transformation.
Learn change management.

The Improve Phase

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Control: Sustain Your Growth

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Sustainability Practices

Ensure lasting results. Learn about our sustainability practices.

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Long-term Monitoring

Keep improving. Understand our long-term monitoring methods.

The Control Phase

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Kaizen : Continuous Improvement

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Kaizen Culture

Build a culture of growth. Learn how we set up continuous improvement.

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Case Studies

Witness actual results. Explore our use cases and real-life examples.

Integrate Kaizen into DMAIC

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Preliminary Audit Offered

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Expert Analysis

Get your personalized audit and unleash your potential.

Claim FREE Audit

TOFU: Attract and Educate

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Awareness Creation

Spark interest with targeted, meaningful content.

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Lead Generation

Engage potential customers with effective lead gen strategies.

Boost your TOFU Strategies

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MOFU: Nurture and Convert

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Lead Nurturing

Develop relationships with personalized content.

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Conversion Tactics

Implement strategies to turn interest into action.

Enhance your MOFU Approach

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BOFU: Convert and Close

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Sales Enablement

Equip your team with tactics to close deals effectively.

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Closing Techniques

Learn proven tactics for successful deal closures.

Optimize your BOFU Tactics

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Post-BOFU: Retain and Grow

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Customer Retention

Strategies for keeping customers engaged post-sale.

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Loyalty Schemes

Develop initiatives that encourage repeat business.

Foster Long-Term Relationships

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Full-Funnel & Hybrid Solutions

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Full-Funnel Mastery

Seamlessly connect TOFU, MOFU, and BOFU stages.

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Blend Marketing Methods

Combine traditional techniques and data-driven tactics.

Personalize your B2B Marketing Strategy

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Preliminary Audit Offered

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Quick Insight

Jumpstart your strategy with our no-cost, expert audit.

Claim FREE Audit
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About Us

Mission, Vision, and Team

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Manifesto

Find out About our Values

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120 days Growth Process

Our Step-by-Step Process

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Blog

Marketing Tips & Insights

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Success Stories

Real-World Case Studies

Koonden Solutions: The Control Phase

Keep Momentum,
Conquer Markets

In the DMAIC Control phase, Koonden specializes in securing lasting benefits crucial for continuous B2B growth in your industry. Our B2B strategy focuses on maintaining quality control and enhancing gains from previous stages, ensuring impact and customer satisfaction.

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Performance Statements

Get real-time, actionable insights with our comprehensive performance statements and tracking/analyzing vital metrics. They're your control panel for success, offering a transparent look at results & pinpointing areas needing improvement.

Process Standardization

Our methods ensure your buyer's journey is streamlined, effective, and sustainable. Thanks to process standardization, we make top-notch performance a consistent reality, ensuring that excellence becomes the norm, not the exception.

Ready to unlock and secure your growth?

Contact Us
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Long-Term
Strategic Oversight

Regular Reviews and Reporting

Our involvement extends beyond the initial strategy roll-out. Koonden offers periodic reviews and in-depth reporting to verify strategy effectiveness and to adapt to your ever-changing needs.

Quality Control Mechanisms

Our quality control system and measurements are designed to avoid deviation from successful strategies. It ensures every aspect of your buyer's journey is consistently compelling and aligned with your objectives.

Satisfaction and Success Assurance

Customer Feedback Systems

We implement customer feedback systems to monitor satisfaction levels closely. This approach enables us to address issues promptly and acknowledge successes, keeping us attuned to client needs.

Adaptive Action Plans

If your performance metrics shift, our ready-to-implement adaptive plans ensure that your gains are not just maintained but also expanded upon, adapting swiftly to market changes and customer behavior evolutions.

Ready to succeed with Koonden?

Schedule a Call

The Takeaway: How to Systematically Control?

How to Control?

Koonden aligns performance metrics with your mission, ensuring the steps taken achieve your goals. We instill confidence in lasting success and customer satisfaction with support that guarantees enduring improvements.

Koonden aligns performance metrics with your mission, ensuring the steps taken achieve your goals.

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Establish Control Systems

Koonden specializes in creating customized control systems that monitor key performance indicators, ensuring your marketing and sales strategies are effective, adaptable, and aligned with your business goals.

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Utilize Feedback Loops

Feedback loops in Koonden's 'Control' phase enable dynamic improvement. Customer surveys and market analysis inform strategy refinements, aligning them with your strategic objectives and market needs.

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Manage Change Effectively

Koonden's change management ensures the smooth adoption of new processes. We provide comprehensive training and support, minimizing disruption and maximizing the benefits of new strategies.

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Tech for Continuous Monitoring

We use advanced technology for real-time strategy monitoring and control, employing analytics dashboards and AI-driven trackers. It ensures quick adjustments and sustained marketing and sales success.

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KPIs, OKRs, and Performance

Koonden is an expert in setting up precise KPIs, OKRs, and user-friendly performance reviews for real-time reporting, enabling informed decision-making and timely optimization of marketing and sales strategies.

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Risk Management & Mitigation

Koonden proactively identifies and mitigates potential risks in the 'Control' phase, ensuring stability and continuity in your marketing and sales efforts through foresight, strategic planning, and monitoring.

Set objectives

We collaborate with you to set SMART goals, transforming vague aspirations into concrete, trackable targets forming a clear roadmap for our strategic marketing and sales efforts.

Identify KPIs

Koonden defines KPIs aligned with your goals, like lead generation and customer retention, guiding our strategy to ensure actions meet desired outcomes and foster improvement.

Engage Stakeholders

We involve your team through workshops and interviews, leveraging collective insights to refine objectives and foster a shared commitment to achieving your B2B goals.

Research & Analysis

Our in-depth industry research informs precision-driven strategies, crafting innovative solutions that excel in competitive markets and capitalize on emerging opportunities.

Customize Solutions

Koonden's solutions are tailored to your unique objectives, demonstrated through case studies highlighting our success in achieving specific B2B goals like enhanced lead generation.

Lay the Foundation

The 'Define' phase lays the foundation for strategic implementation, aligning every step with the goals and objectives we've set together, transitioning vision into reality.

Ready to grow your business steadily?

We provide your teams with extensive coaching and support to uphold high standards. It ensures you are all fully equipped with the necessary skills and knowledge to drive forward success.

Discuss strategy with an expert

Schedule a Call

FAQ for Koonden's
'Control' Phase

How does Koonden's 'Control' phase enhance long-term business success?

In the 'Control' phase, Koonden implements tailored control systems to monitor key performance indicators (KPIs), plus objectives and key results (OKRs). This ensures that improvements in marketing and sales strategies are preserved and advanced, aligning with specific business goals for sustained growth and customer satisfaction.

Koonden utilizes advanced tools like real-time analytics dashboards (GA4) and AI-driven SEO and performance trackers (Semrush). These specialized tools provide detailed insights into key metrics, allowing immediate strategy adjustments and continuous marketing and sales effectiveness improvement.

We offer extensive coaching and support to ensure your teams' seamless integration of new processes. It includes comprehensive online workshops, ongoing guidance, and clear communication strategies to facilitate adequate adaptation and minimize potential workflow disruptions.

Yes, Koonden employs feedback loops, including – but not only – customer surveys and market analysis, to inform strategy refinements. Regular performance reviews and quality checks ensure strategies remain effective, adaptable, and aligned with evolving market demands and client objectives.

Want to get personalized answers?

Schedule a Call

Sealing Success
With Koonden

With the 'Control' phase solidifying your growth and mastery in the B2B landscape, it's time to embrace continuous improvement with Kaizen Integration. Let Koonden guide you beyond DMAIC, ensuring your business's strategies evolve for enduring success and customer satisfaction.

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Koonden – Main Office
96 rue Mongolfier
69006 Lyon – FRANCE
+33 (0)6 78 55 55 52

Koonden specializes in elevating B2B brands through data-driven marketing and sales strategies, focusing on high-value leads while fostering strong customer relationships. Our comprehensive services transform interactions into increased revenue and loyalty, leveraging smart decisions for sustained success. Partner with us for a significant boost in web traffic, customer engagement, and a robust and profitable digital presence, ensuring every investment yields maximum impact and positions your brand as a market leader.

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